When Does Benjamin Moore Paint Go On sale? (Don’t Miss This!)

Ah, painting.

It’s a task that can bring out the artist in anyone, but it often feels more like a comedy of errors.

Choosing the right paint color can sometimes feel akin to dating—you’re in search of that perfect match, yet you often end up with a shade that doesn’t quite fit your personality.

Remember that time you thought “sunset orange” would give your living room a warm glow, only to realize it looked more like a traffic cone?

The joy of painting can quickly turn into a frustration fest, especially when you realize that the paint budget has gone up in smoke along with your hopes for a flawless finish.

But fear not!

With the right timing and a little insider knowledge, you can snag high-quality Benjamin Moore paints at prices that won’t make your wallet weep.

In this article, I’ll guide you through everything you need to know about when Benjamin Moore paint goes on sale, so you won’t miss out on your chance to make your home a masterpiece—without breaking the bank.

Quick Summary Guide

Step Action Pro Tip
1 Target holiday weekends: President’s Day (Feb 16), Memorial Day (May 25) Sales often 30-50% off select colors; check Thursday previews
2 Watch summer events: July 4th weekend, Labor Day (Sep 7) Outdoor paint discounts up to 40%; bundle with supplies
3 Plan for fall: Columbus Day (Oct 12), Black Friday (Nov 27) Interior lines like Regal on sale; doorbusters start early online
4 Sign up for alerts: Benjamin Moore site & local stores Exclusive promo codes; sales vary by retailer in 2026

Section 1: Understanding Benjamin Moore Paint

Overview of Benjamin Moore

Benjamin Moore has long been a titan in the paint industry, synonymous with quality and innovation.

Founded in 1883, this brand has built a reputation for delivering paints that not only look stunning but also stand the test of time.

What sets Benjamin Moore apart from other brands?

It’s the combination of rich pigments, extensive color choices, and a commitment to durability.

Whether you’re a professional contractor or a weekend DIY warrior, you can trust that Benjamin Moore paint will meet your expectations.

Types of Paints Offered

Benjamin Moore offers a diverse range of products tailored to suit various needs.

From their renowned Regal Select line for interior walls to the robust Arborcoat line for exteriors, there’s a paint for every project.

They also have specialty finishes, like their Aura line known for its exceptional hide and color retention, and eco-friendly options such as the Natura line, which boasts zero VOCs (volatile organic compounds).

This extensive selection ensures that no matter the project, you can find exactly what you need.

Quality and Performance

The quality and performance of Benjamin Moore paints are often the reason professionals and DIY enthusiasts alike choose them over competitors.

Their paints are known for excellent coverage, which means you’ll use less paint and save money in the long run.

They also dry quickly, resist fading, and offer a wide variety of finishes—from matte to high-gloss—ensuring your space looks polished and beautiful.

Section 2: Importance of Sales

Why Wait for a Sale?

Let’s be honest: paint can be pricey.

So
why should you wait for a sale?

The answer is simple: savings!

Purchasing Benjamin Moore paint during a sale can result in significant financial benefits, allowing you to buy premium products without the premium price tag.

Imagine being able to afford that high-quality paint you’ve been eyeing, or even splurging a bit to get the color you really want.

Seasonal Painting Trends

Painting is often a seasonal endeavor.

Spring and summer are the prime times for exterior projects, while fall usually sees a surge in interior painting as people prepare for the holidays.

Therefore, it makes sense that sales often align with these seasonal trends.

Understanding when these periods occur can help you plan your purchases accordingly.

Section 3: When Does Benjamin Moore Paint Go On Sale?

Historical Sale Patterns

So, when exactly does Benjamin Moore paint go on sale?

Here’s a breakdown based on historical patterns:

  • Major Holidays: Benjamin Moore typically runs promotions during major holidays.

    Memorial
    Day, Labor Day, and even Black Friday tend to feature attractive discounts on a variety of products.

    Keep an eye out for these dates, as they are often the best opportunities to save.

  • Spring and Fall Sales: As the painting season ramps up in spring and winds down in fall, Benjamin Moore often has special sales events.

    These can be particularly beneficial for those looking to tackle larger projects or refresh their homes before winter sets in.

  • Store Promotions: Many local home improvement stores that carry Benjamin Moore products also run their own sales events.

    This can include seasonal clearance sales or special promotions tied to store anniversaries.

    Always check the flyers from your local stores for the latest deals.

Secret Sales

Aside from the obvious sales, there are often unadvertised promotions that savvy shoppers can take advantage of.

Here are some insider tips to uncover those secret sales:

  • Subscribe to Newsletters: Many stores and Benjamin Moore itself offer newsletters that inform subscribers of upcoming sales and promotions.

    This is a great way to stay in the loop.

  • Follow Social Media Accounts: Social media platforms are often the first to announce flash sales or limited-time offers.

    Follow Benjamin Moore and your local paint suppliers to keep updated.

  • Join Loyalty Programs: If your preferred store has a loyalty program, sign up!

    These programs can offer exclusive discounts and early access to sales, making them a valuable resource for paint buyers.

    Here are some tips to ensure you’re ready:
    • Decide on Colors and Finishes Ahead of Time: Before the sale begins, take the time to select your colors and finishes.

      Visit a store to grab samples, or use the Benjamin Moore online tools to help you visualize your choices in your space.

    • Estimate Paint Needs: Don’t go into a sale blindly!

      Use a paint calculator to determine how much paint you’ll need for your project.

      This ensures you buy the right amount, avoiding unnecessary trips back to the store.

    • Gather Necessary Supplies: Along with the paint, don’t forget about your brushes, rollers, painter’s tape, and drop cloths.

      Having everything ready will make your painting experience smoother and more enjoyable.

    Making the Most of the Sale

    To maximize your savings during a sale, consider these strategies:

    • Combine Coupons with Sale Prices: If you have any coupons, see if they can be applied to already discounted items.

      This can lead to significant savings, allowing you to purchase even more paint or supplies.

    • Purchase Larger Quantities: If you have multiple projects planned, consider buying in bulk.

      Many stores offer discounts for larger quantities, so it’s worth estimating your future needs to save money.

    Section 5: Customer Experiences and Testimonials

    Real-Life Stories

    Nothing illustrates the impact of a good sale quite like real customer stories.

    I once spoke to a woman named Lisa who transformed her dull living room into a vibrant oasis during a Benjamin Moore sale.

    She had been eyeing a deep teal for months, but the price made her hesitate.

    When she learned about a holiday sale, she jumped on the opportunity.

    The result?

    A stunning transformation that not only revitalized her space but also became a talking point among friends and family.

    Expert Opinions

    I reached out to a local store manager for insights on the benefits of purchasing Benjamin Moore during sales.

    He emphasized that not only do customers save money, but they also often discover new products and colors they may not have considered at full price.

    “Sales are the perfect time for people to experiment with different colors or finishes,” he said.

    “They can take the plunge on a bold color they might have been nervous about trying otherwise.”

    Section 6: Conclusion

    Recap Key Points

    In summary, knowing when Benjamin Moore paint goes on sale can save you a significant amount of money while allowing you to invest in high-quality products.

    From major holidays to seasonal promotions, being aware of these sales can make a world of difference in your painting projects.

    Call to Action

    Now that you’re armed with the knowledge of when and how to find great deals on Benjamin Moore paint, it’s time to get excited about your next painting project!

    Start planning, selecting your colors, and keep an ear out for upcoming sales.

    Remember, the perfect shade is just a sale away, waiting to transform your space into something beautiful and uniquely yours.

    Happy painting!

Frequently Asked Questions

What types of paint finishes does Benjamin Moore offer?

Benjamin Moore provides a variety of paint finishes including flat, matte, eggshell, satin, semi-gloss, and high-gloss, each designed for specific needs. Flat and matte finishes are ideal for low-traffic areas like ceilings or adult bedrooms as they hide imperfections well but are less durable and harder to clean. Eggshell and satin offer a subtle sheen with better washability, making them suitable for living rooms, hallways, and kid’s rooms. Semi-gloss and high-gloss are highly scrubbable and moisture-resistant, perfect for trim, doors, cabinets, and high-humidity spaces like bathrooms or kitchens. Consider your room’s traffic level, lighting, and cleaning requirements when selecting a finish to ensure long-term satisfaction and performance.

How do I choose the right sheen for my painting project?

Choosing the right sheen involves evaluating your surface type, room usage, and aesthetic preferences. Lower sheens like flat or matte minimize glare and imperfections in low-light areas but may show wear faster. Mid-sheens such as eggshell or satin strike a balance, reflecting some light while remaining durable for family spaces. Higher sheens like semi-gloss amplify light and resist stains, ideal for accents or wet areas, though they highlight surface flaws. Test samples on your wall under different lighting conditions at various times of day, and factor in durability needs—opt for washable sheens in busy households to avoid frequent repaints.

Are Benjamin Moore paints suitable for high-traffic areas?

Yes, many Benjamin Moore paints excel in high-traffic areas due to their advanced formulations with superior adhesion, scrub resistance, and durability. Lines like Regal Select or ben offer self-priming properties and zero-VOC options that withstand daily wear without fading or chipping. For extreme durability, consider Aura Bath & Spa for humid zones or Advance for cabinets and trim. Before buying, assess your traffic volume—pair with the appropriate sheen like satin or semi-gloss, and ensure proper surface prep like sanding and priming for previously painted walls to maximize longevity and prevent peeling.

What is the coverage rate of Benjamin Moore paint, and how much do I need?

Benjamin Moore paints typically cover 350-400 square feet per gallon per coat, depending on the product, surface porosity, and application method. Porous surfaces like new drywall may require more, while smooth ones cover better. To calculate needs, measure your space’s square footage, add 10-20% for waste and touch-ups, and plan for two coats minimum for even color depth. Use their online calculator or consult a store associate, considering factors like dark-to-light color changes which demand extra coats. Buying in 5-gallon buckets can save money and reduce seams for larger projects.

Do Benjamin Moore paints have low VOC content?

Benjamin Moore prioritizes eco-friendly options with many paints being zero-VOC or low-VOC, including popular lines like Natura, Eco Spec, and Regal Select in their Greenguard Gold certified formulas. These minimize harmful emissions, making them safe for homes with children, pets, or allergy sufferers. Even their low-VOC paints perform exceptionally without compromising quality. Check labels for specific ratings, and consider ventilation during application regardless. For sensitive environments, verify third-party certifications like Greenguard to ensure they meet stringent indoor air quality standards before purchase.

Which Benjamin Moore paint is best for bathrooms and kitchens?

For bathrooms and kitchens, select moisture-resistant paints like Aura Bath & Spa or ben, which feature antimicrobial properties, mildew resistance, and high adhesion in humid conditions. Pair with semi-gloss or satin sheens for easy cleaning against grease, splashes, and steam. Advance is excellent for cabinets needing a factory-like finish with exceptional durability. Evaluate your specific needs—frequent cleaning favors scrubbable formulas, while color retention in bright spaces requires fade-resistant options. Always test for mold-prone areas and ensure proper ventilation to extend the paint’s lifespan.

Is primer necessary when using Benjamin Moore paint?

Many Benjamin Moore paints are self-priming, like Regal Select or Aura, providing excellent adhesion and stain-blocking in one coat, ideal for repaint jobs over similar colors. However, use a dedicated primer like Fresh Start for bare surfaces, drastic color changes, stains, or high-alkalinity drywall to prevent bleed-through and ensure even coverage. Consider your substrate—wood, metal, or masonry often requires specialized primers. Skipping primer where needed can lead to poor results, so assess surface condition and test a small area first to avoid costly redo’s.

How does Benjamin Moore paint compare in terms of durability and value?

Benjamin Moore paints offer premium durability with superior hide, one-coat coverage in many cases, and fade resistance that outlasts budget brands, often requiring fewer repaints over time. Their proprietary Color Lock technology ensures rich, even tones without blotchiness. While pricier upfront, the value shines in professional-grade performance, low maintenance, and warranties on select products. Weigh your project’s scale—invest in quality for visible, high-use areas versus economical options for garages. Long-term, it saves on labor and materials compared to frequent touch-ups with inferior paints.

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